WHAT’S THE BUZZ IN THE MARKETPLACE?
Consumers are looking for products that provide more than one benefit.

WHO ARE YOUR CUSTOMERS?
Any woman with dry, normal, combination or oily skin who wants an option that works with her usual Mary Kay skin care routine. What woman wouldn’t love the convenience of a facial cleansing cloth that can go anywhere — purse, briefcase or gym bag?

HOW DO MARY KAY® FACIAL CLEANSING CLOTHS FIT INTO YOUR CUSTOMERS’ USUAL SKIN CARE ROUTINES?
The cleansing cloths offer your customers an option when they need to simplify their lives. Of course, if customers want the anti-aging benefits of TimeWise®, they would keep their regular routines and just substitute the cleansing cloths when they want to streamline their usual beauty routines. It’s about choice and versatility.

HOW DO MARY KAY® FACIAL CLEANSING CLOTHS WORK?
When water is added, Mary Kay® Facial Cleansing Cloths cleanse, exfoliate and tone in one easy step. The exclusive, botanical-enriched formula gently removes dirt, oil and makeup, while leaving skin feeling clean and soft.

WHEN SHOULD YOUR CUSTOMERS USE MARY KAY® FACIAL CLEANSING CLOTHS?
Anytime, anywhere when they want to cleanse, exfoliate and tone their skin.

HOW OFTEN CAN YOU EXPECT YOUR CUSTOMERS TO REORDER MARY KAY® FACIAL CLEANSING CLOTHS?
The use-up rate will depend on the frequency of use. (The package includes 30 cloths.)

WHAT OTHER PRODUCTS WOULD THESE CUSTOMERS BE INTERESTED IN?
Customers may also like Mary Kay® Tinted Moisturizer With Sunscreen SPF 20*, Mary Kay® 2-In-1 Body Wash & Shave and Mary Kay® Hydrating Lotion. Customers looking for cleansing with anti-aging benefits may like TimeWise® 3-In-1 Cleanser or the TimeWise® 3-In-1 Cleansing Bar as part of their normal daily skin care routines.

*Over-the-counter drug product